Stop wondering "how do I get customers?"

You built the product. Now you need customers. This framework gives you the exact ICP targeting, outreach templates, and AI agents that took a 2% reply rate to 27%.

See it in action

distribution-framework - Set up my product
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Built by a founder, for founders

"I'm an engineer, not a marketer. My first SaaS got 5 free users and $0 after 6 months. So I studied ICP targeting, outreach, and channel strategy. Built a system around it. My reply rate went from 2% to 27% and I landed my first sales.
Now it's a product so you don't start from zero like I did."
- Rares

"The framework gave real structure to my sales process. It helped me sharpen my ICP, clarify my positioning, and approach outreach in a much more strategic way instead of just experimenting randomly. Super practical, clear, and action-oriented. I genuinely enjoyed using it and would absolutely recommend it to founders who want focus and momentum in their sales efforts."

- Tuba KayaFounder, Talio

Everything you need to grow your SaaS

Strategies, templates, and Claude Code automation for every step of the growth journey.

ICP Evaluation

Score customer segments on 14 weighted criteria. Know exactly who to target before you send a single message.

Cold Outreach Templates

LinkedIn DMs, cold emails, and X messages with the exact structure that hit a 27% reply rate.

Lead Sourcing

Never wonder where to find leads. Step-by-step workflows for Outscraper, Apollo, Reddit and LinkedIn.

SEO Strategy

High-intent keyword research, comparison articles, and a content calendar you can start executing this week.

Progress Tracking

Templates for tracking outreach, responses, and conversions. Know what's working at a glance.

Growth Playbook

Which channel to start with, when to add the next one, and what numbers tell you it's working.

What it actually does

Say a command to Claude Code. AI handles the research, outreach, and content. It automatically tracks progress so you know what's working and what isn't.

7 autonomous agents

Say the command. The agent researches, writes, and outputs. You just review.

"Help me find product ideas"

Scans the web for real pain points and surfaces product ideas for bootstrapped solo developers. Use before product setup when looking for ideas to build.

"Set up my product"

Complete product setup with market analysis, competitor research, ICP evaluation, and prioritized next steps

"Evaluate [segment] as an ICP"

Score and analyze any potential customer segment with detailed reasoning

"Find leads for [ICP]"

Source and qualify leads from multiple channels with export-ready data

"Analyze my competitors"

Research competitive landscape, positioning, pricing, and weaknesses

"Do keyword research for [topic]"

Find SEO keyword opportunities with search volume and difficulty analysis

"SEO analysis for my product"

Comprehensive SEO strategy with priority keywords and content recommendations

6 content skills

Tell Claude what you need. The right skill runs automatically.

cold-email-writer

Writing cold emails or email sequences

landing-page-optimizer

Optimizes landing page copy for better conversions

linkedin-dm-writer

Writing LinkedIn DMs or connection messages

x-dm-writer

Writing X DMs or personal messages

social-content-writer

Writing Reddit posts, forum content, community posts

seo-content-writer

Writing blog posts, comparison articles, landing pages

Complete framework structure

distribution-framework

Ready to start growing your product?

Start Getting Customers

Learn sales & marketing as you go

Not just tools. Actually understand the concepts. Built-in guides teach you what works and why.

Growth Fundamentals

Product-market fit, the Mom Test, sales funnels (TOFU/MOFU/BOFU), and why talking to 50 people teaches more than 5,000 blog visitors.

ICP Deep Dives

What makes an ideal customer profile, how to score segments, and why targeting matters more than messaging.

Outreach Psychology

Why cold outreach isn't spam when done right. Personalization frameworks, follow-up sequences, and breakup emails.

Channel Strategy

When to use LinkedIn DMs vs cold email vs X. Why start with outreach before SEO. When paid ads make sense (hint - not early).

Key Metrics

MRR, CAC, LTV, churn rates. What numbers to track, what benchmarks to aim for, and how to fix leaky funnels.

Tools & Resources

Which tools to use for lead sourcing (Apollo, Outscraper), email warmup, CRM, and why you don't need most of them early on.

From zero to first sales

The sequence that works for B2B SaaS products.
01

Clone the GitHub repository

Get the full framework on your machine in under a minute.

02

Set Up Your Product

Run the setup agent to analyze your product, research competitors, and evaluate ICPs. Everything saves to the right files.

03

Start Outreach

Use LinkedIn or X DMs first (free, high response rate), then add cold email to scale. Test messaging with 20-30 leads.

04

Follow Up & Convert

Use the follow-up sequences to turn replies into sales. The framework tracks every conversation so nothing falls through.

05

Plant SEO Seeds

Submit to 50+ directories for backlinks, then create content targeting high-intent keywords. SEO compounds over time.

06

Iterate and Scale

After 50+ messages, double down on what's converting. Drop what isn't.

Limited Time Pricing

One-time purchase. Lifetime access.

No subscriptions. Pay once, use forever. Skip the guesswork. Pays for itself with your first sales.

Price increases by $10 every 5 sales Β· 3/5 sold at current price

Distribution Framework
Launch Price
Complete Claude Code growth system for B2B SaaS
$149
$39
  • GitHub repository access
  • 7 AI agents for automation
  • 6 content generation skills
  • Cold outreach templates (LinkedIn, Email, X)
  • ICP evaluation framework
  • Lead sourcing guides
  • SEO strategy templates
  • Progress tracking system
  • Lifetime updates
  • BONUS: Real case studies on SaaS products
  • Support from Founder
Bundle with NuxtBeyond
Best Value
Everything plus Nuxt AI SaaS Boilerplate Learn more
$399
$89
  • Everything in Distribution Framework
  • Full NuxtBeyond boilerplate
  • Build AI-powered SaaS products in days
  • Authentication & Stripe billing
  • Embeddable widget system
  • Multi-tenant architecture
  • Build AND distribute your SaaS
Secure payment via Stripe GitHub access after purchase Questions? DM me

Frequently Asked Questions

Everything you need to know about the Distribution Framework.

Stop building in silence. Start distributing.

You've built great products before. This system gets them in front of buyers.

Start Getting Customers
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